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theatreMAMA

theatreMAMA
Experiential Marketing

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theatreMAMA’s Hennessy Black "Ravens" Head to Miami for Cirque du Soleil VIP Experience

Hennessy Black has already perfected the classic cocktail with recipes like the Black Espresso, Black Gimlet, and Black Mojito, all featuring the smooth, timeless cognac. But what’s the perfect recipe for a one-of-a kind VIP Experience? It’s one part theatreMAMA, one part Hennessy Black, and one part Cirque du Soleil! Combine all three ingredients, serve inside a fabulous VIP tent, and you’ve created a flawless blend of an immersive experience, an alluring cognac, and the provocative poise of Cirque du Soleil.

Hennessy Black is known for being distinctly smooth, decidedly different, and incredibly stylish so we set out to bring these qualities to life in a sampling program that provokes the imagination. This evolved into the creation of theatreMAMA’s Hennessy Black “Ravens.” From their fierce black dresses to their stunning custom “raven wings,” our striking HB Ravens are the human embodiment of this seductive, sleek liquor. What can you expect from the Hennessy Black VIP Experience? Upon stepping inside the exclusive VIP tent, guests are greeted by our glamorous Ravens serving signature cocktails that feature the luxury cognac, expertly paired with yummy pre-show snacks! The Ravens lead guests on an evocative journey of sampling specialty cocktails while learning about Hennessy Black, truly taking the VIP experience to the next level.

theatreMAMA-hennessy-black-vip-experience-sampling-program-05.jpg

This unique experiential marketing and sampling program has toured cities all over the U.S. making stops in New York City, Chicago, Washington D.C., and Atlanta, GA. Our final stop this year is Alegria by Cirque du Soleil in Miami, Florida. We can’t wait to close out the year in style by bringing our Hennessy Black Ravens to life one final time!

So, let’s all raise a glass (of Hennessy Black of course!) to the end of a wonderful year, the US premiere of Alegria by Cirque du Soleil, and to the final 2019 installment of theatreMAMA’s Hennessy Black Ravens! Cheers!

Catch Alegria in Miami Under the Big Top, next to Hard Rock Stadium from December 13th through February 17th, 2020!

Looking for the perfect holiday gift? Give the gift of Hennessy Black!

A few pictures of our incredible Hennessy Black Ravens:

View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program
View fullsize Hennessy Black VIP Experience Sampling Program

Related Links:

Upgrade to the VIP Experience
Upgrade to the VIP Experience
LUZIA by Cirque du Soleil
LUZIA by Cirque du Soleil
Amaluna by Cirque du Soleil Activation w/ theatreMAMA
Amaluna by Cirque du Soleil Activation w/ theatreMAMA
tags: Experiential Marketing, Hennessy Black, Sampling Program, Cirque du Soleil, Miami, Alegria
categories: Event Marketing, Brand Ambassadors, Experiential Marketing
Wednesday 12.18.19
Posted by Michelin Hall
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